Diaspora came on the social networking scene at a time when there was indignation about other services like Facebook, since they were into scandals. Many thought that this was a better platform for networking and explains why it attracted funding in a very little time space.
Diaspora attracted people with its various options. It allowed you to create groups and view the comments of your friends according to your preference to view, not burdened by chronological appearance of the views on your page. It is here Diaspora shares similarity with Google+. A closer look shows a great similarity between Google+ and Diaspora, in the layouts etc. Google+ has over 500 million active users, compared to that of Diaspora with under 400,000 users (as of March 2014).
Understandably, Diaspora is using this lesser number of users to its advantage. It enables users to build groups and build a sense of community. The change in the number of Diaspora users is not fast, which in fact can avoid problems suchs as clashes between groups on what type of content has to be allowed, etc. Google+ saw a huge influx of users, the group fragmentation is visible, and there is lack of cohesion between users. It was also similar with Twitter.
Importantly Google+ attempts to question the identity of users brought in an amount of insecurity amongst users. This was because there were complaints about users’ names, as many people were logging on with fictitious names, and this identity search by Google+ resulted in users becoming wary of using Google+.
Like Twitter and Facebook sometimes, there are some error pages on Diaspora as well, but this has not deterred the contented limited users to continue with Diaspora. The changing number of users in Facebook and Twitter and other social networking domains, is due to the tendency of users to create scandals.
Diaspora continues to interest users. It catches the attention of users who are not very happy with Facebook or Twitter or Google+ especially with Facebook and Google+ making use of user data for business purposes.